Business

How to choose the best SEO strategy for yourself

SEO is more important than ever in today’s world. If you want to rise on top of search engine rankings, you need to be a master at SEO. The competition is huge today. Everyday thousands of websites get launched. Internet has opened doors to limitless possibilities for everyone. It is easy to start an online business. You do not need a lot of investment to start a store today. The real question is what should be your approach to grow your business.

What are the methods people use to grow an online business

You have to master different digital marketing methods if you intend to grow your online business. Two methods that are used mostly by people are:

  • SEO – Search engine optimization or SEO is the method to increase your ranking on a search engine result page.
  • SMM – Social media marketing or SMM is the method of marketing your products or service on a social media platform.

Advantages of SEO over SMM

SMM is a great method to target specific people but SEO has one big advantage over it. You do not have to spend on paid ads. And once you reached the first page of Google, you keep getting traffic without doing any hard work.

What is the best SEO strategy today?

Google has announced that there are 3 most important factors for SEO.

  • Backlinks
  • Content
  • Rank Brain

You have to create as much backlinks as possible from different sites. Also make sure they are from reputed sites.

Your content must be good with great readability. Use larger fonts to make your content easy to read.

Rank Brain is Google’s algorithm that monitors time people spend on your webpage. If people spend more time on your webpage, it will increase your rank. Create content that engage users.

If you are just starting out, you must hire professional seo services[jasa seo professional, which is the term in Indonesian] to help you out.